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Demand Media Buys Pluck for $75 million

Demand Media Buys Pluck for $75 million
"Demand Media, a big buyer and operator of Internet domain name companies, completed negotiations to acquire Austin-based Pluck last night after about two months of negotiations. The price is not being disclosed but is rumored to be in the $50 million range. Update: We’ve confirmed the number from an inside source - $75 million, all cash. Pluck revenues are around $10 million/year."

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